Author: pcm_admin
How to craft a B2B marketing strategy for 2021: A guide on getting the most value for marketing dollars
Posted in Latest News//September 09, 2020Many B2B companies are now considering how to invest their marketing budgets for 2021. With so much up in the air, companies need to make the most out of every dollar to stay ahead in an uncertain
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The future of media: partnerships, not real estate
Posted in Latest News//August 10, 2020Optimising value from B2B marketing budgets has never been more important. For marketing managers, this means ensuring that advertising leads to real sales opportunities. We offer this complimentary guide to the partnership model, which gives advertisers maximum value and accelerates
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Prime Creative Media surveys business leaders across 15 industries on effects of COVID restrictions and prospects for recovery
Posted in Latest News//July 02, 2020From 28 May to 5 June 2020, Prime Creative Media surveyed more than 2200 business leaders across 15 industries, to capture sentiment as the country began to lift COVID-19
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Understanding the buyer journey in B2B Marketing
Posted in Latest News//June 09, 2020By David Dodd, National Key Accounts Manager Prime Creative Media offers this complimentary resource for B2B marketing professionals, an animation explaining the buyer journey and how to maximise your chance of sales
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The dangers of going dark: Why a strong marketing presence now is key to increasing market share post-COVID
Posted in Latest News//May 13, 2020Prime Creative Media continues its Engine Room series, offering complimentary resources to companies to help navigate the COVID-19 crisis. John Murphy, CEO Prime Creative Media, offers this guide on the dangers of ‘going dark’ in times of crisis, and how to drive a strategy to maintain or even increase market
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Showcasing hero clients to promote your business
Posted in Latest News//April 29, 2020Prime Creative Media offers this advice on how to use case studies in a B2B marketing strategy. In the midst of the Coronavirus crisis, print and digital marketing has never been more important in driving sales. Prime Creative Media continues its Engine Room series, offering this advice on how to best use case studies